Designing Trade Show Displays For Boardwalk Events

 When you live near an ocean, you likely spend a lot of time on the boardwalk. Your company may even have a shop or perhaps a stand on this popular stretch. If so, you understand how harsh the sea air can be on your materials. Although it feels pleasant, the air is humid and the sun relentless. Add in the salty sea breeze, and you've got a very difficult environment for typical trade show displays. Most portable displays are designed for indoor use only and can't handle normal outdoor exhibiting, let alone the hazards of a seafront life. If you know that your booth will see outdoor use, you need to prepare ahead of time.

Why Weatherproofing Your Portable Displays Matters

If you've never lived by the ocean, you might not understand the severe conditions that arise. It's easy to picture the boardwalk as an easy and calm place, and to most observers, that's what it is. Beneath that calm, however, there are many hazards facing trade show displays. The potential damage to an unprotected exhibit from a day at the beach is as great as, if not greater than, the potential harm from being left out in a rainstorm. Weatherproofing can protect from rain damage, and it can also protect from damage by salt, sand, and sun at the beach.